Founder Story

My story begins with my dad, Mark, who I believe I got my creative gene and somewhat outgoing personality from. He also happens to be a genius craftsman and jeweler who has taught me a lot over the years. As for my mom, well, she is my sweet cup of coffee that wakes me up every now and then. My dosage of ‘serious.’ I eventually realized reality checks are not so bad.

After working in Marketing for 15 years, my entrepreneurial spirit started to nudge me. I love delicate fine jewelry and always found the prices for quality items to be insane. I later learned that it doesn't have to be that way and decided it’s time to shake things up.

In 2011 I created my first collection of simple-line designs and sold them on platforms like Etsy and Amazon. With over 600 five-star reviews today, I am grateful to still be doing what I love while establishing lasting relationships with my customers.

My passion has been the same since day one.

To create meaningful products of superior quality at happy prices.

With family in the jewelry manufacturing trade for nearly 50 years, I took that knowledge and built upon our experience to create an improved process to provide quality jewelry for everyone to enjoy. My "secret recipe" is revealed below.

All SUZANDES designs are made in the heart of New York City, USA. We take pride in our elite team consisting of knowledgeable, trustworthy, and talented members who are committed to providing quality products and a memorable experience.

Stay tuned as we gradually expand our selection with more fun products that behold a touch of personalization. We’re just getting started!

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Much love,


It's in the details


1. Efficient sourcing and manufacturing (family know-how)

2. No Funding: we don't have investors up our wazoo pushing for high returns

3. Happy customers coming back for more



We believe gifts should be memorable and the shopping process should be easy – without having to break the bank. Whether it’s a gift for yourself or a special someone, we are committed to making “gifting” a fun and effortless experience for everyone. That’s why we work with master jewelers who use high-quality 14k solid gold and sustainable materials to create pieces that carry meaning – and are meant to last a lifetime. Our jewelry can be comfortably worn every day, anywhere – rain or shine. Guaranteed to keep forever.

Simply put: we are your “easy peasy” shop for memorable gifts.